Side Hustlers

A new group of female entrepreneurs pitch their businesses to earn mentorship from investors Ashley Graham and Emma Grede; the competition is fierce to determine which founders have what it takes to transform their side hustle.

The Side Hustlers meet with investors Ashley Graham and Emma Grede, hoping to prove their businesses' potential and secure mentorship; Emma grows frustrated with one of her entrepreneur's lack of truthfulness surrounding their business.

With one Hustler already eliminated from mentorship, the investors turn their focus to customer outreach, as they tighten the screws on the remaining group of founders to see who will crack under the pressure.

The Side Hustlers host a marketing event to promote their businesses and prove their potential for growth; some founders exceed expectations while others miss the mark, creating doubts in the minds of their mentors.

The Hustlers feverishly prepare for the opportunity to earn a potentially life-changing investment from Emma Grede and Ashley Graham; some Hustlers wrestle with telling their bosses-and their families-about leaving their day jobs.